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Designing an AI product around a real job

Yander Editorial

Design & engineering

2 min read

A green-toned sculptural figure

A useful AI product starts with work that needs doing: turning source material into a figure, preparing a decision, or updating a record. The model’s response is one artifact inside that larger task.

KIMEO’s input-to-export workflow illustrates this product question. Once a draft exists, what must the user be able to inspect, edit, reuse, and deliver? The answer should shape the workspace and the first-release scope.

Describe the job in ordinary language

Write the task without mentioning a model or a chatbot. Who is doing the work, what starts it, and what result do they need?

Use that description to decide which parts of the experience should be automated, assisted, or handled directly by a person.

Build a workspace around the result

Place inputs, evidence, and an editable output close together. Help the user inspect the result while keeping the original task in view.

Save useful intermediate work. A person should be able to resume the task without recreating the entire conversation.

Make approval an intentional step

Use explicit review for actions that change shared information or affect another person. Name the action and show its scope.

Test the final step as part of the product flow. Generating a promising answer is different from completing a useful task.

Put this into practice

Explore the related work and delivery scope.

Build around the task your customer must finish

Share the input, intended output, and the steps users still perform after generation.

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Frequently asked questions

Common questions about this topic

Does an AI product need a chat interface?

Use conversation when it helps clarify an open request. Use forms, tables, selection tools, or a canvas when the user needs precision or comparison. The interaction should follow the task.

Which part of a workflow should AI own?

Separate proposing, reviewing, and executing. Decide which steps can be automated based on the available evidence, the consequences of an error, and who is responsible for the final result.

What makes a first version more useful than a demo?

The user can complete the intended task, recover from common failures, and keep or transfer the result. Saving, correction, and handoff often matter as much as the initial generation.

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